Eureka Forbes has launched mobile water purifier ‘Aquaguard-on-the -Go’, priced at Rs 595/-.
Aquaguard-on-the-Go is in shape of a sipper loaded with miniaturised water purification technology and would be available across retail outlets and general stores, Eureka Forbes said in a statement. It would be available in four variants – black mystery, pink beauty, pearl white and racy blue, Eureka Forbes, a part of Shapoorji Pallonji Group, said.
Commenting on the development, Marzin R Shroff, Eureka Forbes CEO – Direct Sales and Senior VP, Marketing, said the miniaturised water purification technology was rolled out after seven years of research.
“Aquaguard-on-the-Go is perhaps the only water purifier in India which can enable affordability, adaptability and availability of safe drinking water for Indians. It is an important milestone in the history of brand Aquaguard which will take our market leadership in India to the next level,” he added.
The company said, the water purifier is powered by space nano technology, which has 100 crore plus optimally charged active sites that attract and can remove 99.9 per cent harmful bacteria and virus.
Water filled in sipper passes through a maze of nano sized positive charged media that traps negatively charged pathogens and other impurities to decontaminate drinking water, the company said. It would attract the travellers, school/college students, sports and fitness enthusiasts.
The cartridge used in the purifier has a life of up to 600 fills, after which it can be replaced for Rs 450/-There’s also a Natural Shut Off mechanism, which reduces the flow of water through the cartridge, in order to notify the user that it’s time for a replacement.
Most importantly it reduces plastic waste of nearly 500 one-litre bottles... Save Green:)
0 comments:
Post a Comment